Multi-Touch Outreach

One email isn't enough. A coordinated 13-day, 7-touch cadence across email, phone, and LinkedIn - managed end to end.

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Why Multi-Channel Works

Email alone hits a ceiling
Most B2B prospects receive 120+ emails a day. Your message competes with everything else in their inbox - including internal threads.
Calls break through the noise
A well-timed call after an email creates familiarity. The prospect already saw your name. Now they hear it.
LinkedIn adds credibility
A connection request or profile view before outreach signals you're real. It's the digital equivalent of eye contact.
Repetition builds trust
Studies show it takes 6-8 touchpoints to generate a qualified lead. Multi-channel gets you there faster without burning a single inbox.

The 13-Day, 7-Touch Cadence

Every touchpoint is timed, personalized, and tracked.

Day 1
Email
Personalized cold email - introduction, value prop, soft CTA.
Day 2
Call
Follow-up call referencing the email. Voicemail if no answer.
Day 3
LinkedIn
Connection request with a short, personalized note.
Day 6
Email
Second email - case study or social proof. Different angle.
Day 8
LinkedIn
Engage with their content or send a direct message.
Day 10
Call
Second call attempt. Reference the LinkedIn touchpoint.
Day 13
Email
Final email - breakup message with a clear, low-friction CTA.

Everything Managed

✓Dedicated sending domains with authentication
✓Automated warmup and deliverability monitoring
✓ICP-defined prospect lists, verified and enriched
✓Multi-channel sequence design (email + call + LinkedIn)
✓Personalized copywriting for every touchpoint
✓AI reply classification and routing
✓CRM / Slack integration for qualified leads
✓Weekly performance reporting
✓A/B testing across channels
✓Dedicated account manager
Infrastructure at cost. A fee only when a reply lands.

Adding phone and LinkedIn touches doesn't change how you're billed - no separate retainer for this service. See the full cost breakdown →

Standard
→3-channel cadence (email, call, LinkedIn)
→Up to 1,000 prospects/month
→Weekly reporting
→Email + LinkedIn automation
→AI reply classification
→CRM integration
Enterprise
→Everything in Standard
→Unlimited prospects
→Custom cadence design
→Dedicated SDR support
→Slack-based reply routing
→Quarterly strategy reviews
→Priority support

Frequently asked questions

How much does multi-touch outreach cost?

Infrastructure is billed at cost, and a fee applies only when a reply lands. Adding phone and LinkedIn touches does not change how you are billed, and there is no separate retainer for this service. The Standard tier covers a 3-channel cadence for up to 1,000 prospects a month, and Enterprise adds unlimited prospects.

How many touchpoints does the cadence have?

Seven touches over 13 days across email, phone and LinkedIn. Email goes out on days 1, 6 and 13, calls on days 2 and 10, and LinkedIn touches on days 3 and 8. That is three email touches, two calls and two LinkedIn touches in a single coordinated sequence.

Do calls work alongside cold email?

We pair them rather than choose one. A well-timed call after an email creates familiarity, because the prospect has already seen your name. The cadence places calls on day 2 and day 10, so the day 2 call follows the day 1 email and the day 10 call follows the day 6 email.

What is the difference between Standard and Enterprise?

Standard covers a 3-channel cadence for up to 1,000 prospects a month, with weekly reporting, email and LinkedIn automation, AI reply classification and CRM integration. Enterprise includes everything in Standard plus unlimited prospects, custom cadence design, dedicated SDR support, Slack-based reply routing, quarterly strategy reviews and priority support.

Ready to go multi-channel?

Tell us who you sell to. We'll scope the right cadence and tell you exactly what it costs.

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